ASHEVILLE, N.C. — Asheville Media Group has partnered with Eliada Homes to launch the 2025 Holiday Wishes Campaign, an effort to help provide meaningful gifts for local children and teens who rely on Eliada for care, stability and year-round support.

Eliada serves youth from infancy through age 18. This season, 400 children are in need of holiday assistance, and the campaign asks community members to help ensure each child receives something chosen specifically for them.

Supporters can donate $200 to the Holiday Wishes Fund to cover a child’s full wish list or select a gift from Eliada’s Holiday Wishes Amazon Registry. All gifts must be received by Dec. 10.

The partnership aims to bring moments of joy and connection to children who may otherwise go without a holiday gift. Asheville Media Group’s involvement widens community awareness of the initiative, which continues to be one of Eliada’s most relied-upon seasonal programs.

This year’s campaign is presented by John McClung Roofing and Asheville Holistic Dentist. Their support helps extend holiday outreach to children across Western North Carolina.

More information is available here.